Nike x Hedi Slimane | Faji Studio | Illustration

NIKE x HEDI SLIMANE

UAL

Work:

Fashion Business Report
Marketing Concepts

Brand Words:

Dark
Dynamic

Type: Adobe InDesign and Illustrator

Year: 2018

Description: 2nd Year university report; a hypothetical collaboration between Nike and Hedi Slimane. This marketing report details the process of marketing and creating the collaboration.

untitled image

executive summary and table of contents

Introduction and Marketing Audit

Target Marketing Strategy

Segmentation, Targeting, Positioning

Proposed Product Features

Proposed Pricing Strategy

Marketing Communications Strategy

Marketing Samples

Conclusions

Bibliography

Appendix 2 & 3

Appendix 4,5,6

Appendix 7 & 8

Appendix 9