Sleepy Sunflower

Services: 

  • Logo Design

  • Visual Identity

Brand Words: 

  • Sunny

  • Vintage

  • Bright

Type: Procreate, Adobe Illustrator

Year: 2020

Description: Logo designs + secondary assets for online vintage clothing boutique, Sleepy Sunflower. With the logo toolbox package, the client was presented with multiple logo alternatives and extra assets to use across her brand.

MOODBOARD

Design moodboard featuring warm tones and similarly vintage floral logos. Client emphasized the desire for a handwritten script font along with a secondary font to pair. 

DESIGN PROCESS

Showcase of multiple different design compositions created according to her  mood board and inspiration.

Brand Moodboard.001.jpeg
sleepy sunflower -12.png

FINAL ASSETS

After 2 rounds of revisions, this was the final approved assets. Featuring 3 colorways for each logo asset in a burnt orange, pinky mauve, and warm yellow. Different compositions were made available in the 'logo toolbox' because I wanted to give her versatility to use these for product packaging, website headers, and social media stickers. 

sleepy sunflower-07.png
sleepy sunflower final layout-10.png
tag ss mckup.jpg
sleepy sunflower final layout-09.png
sleepy sunflower final layout-08.png