Type: Procreate, Adobe Illustrator
Description: Logo designs + secondary assets for online vintage clothing boutique, Sleepy Sunflower. With the logo toolbox package, the client was presented with multiple logo alternatives and extra assets to use across her brand.
Design moodboard featuring warm tones and similarly vintage floral logos. Client emphasized the desire for a handwritten script font along with a secondary font to pair.
Showcase of multiple different design compositions created according to her mood board and inspiration.
After 2 rounds of revisions, this was the final approved assets. Featuring 3 colorways for each logo asset in a burnt orange, pinky mauve, and warm yellow. Different compositions were made available in the 'logo toolbox' because I wanted to give her versatility to use these for product packaging, website headers, and social media stickers.